‘Face Off’ is Nissan’s FIFA World Cup 2014 commercial, a stadium-scale spot with visual effects by Furia Digital. Timed to the world’s biggest football tournament, the advertisement relied on computer-generated crowds and digital stadium extensions to fill its stands.
SCANable provided LiDAR and 3D laser scanning of the StubHub Center stadium, delivering data used for CG crowd population, camera tracking, and stadium extension. The scan data gave the VFX team an accurate digital model of the venue, keeping every composited shot grounded in real-world geometry.
