Verizon’s LTE Advanced commercial from 1st Avenue Machine built its visuals around a practical rig of devices staged on a Brooklyn sound stage. Directed by Tomi Dieguez and Bob Partington, the 2016 spot depended on precise alignment between the physical device configuration and the imagery composited onto each screen in post-production.
SCANable provided 3D LiDAR scanning and modeling of the practical device configuration on the sound stage, delivering accurate geometry that aided post-production camera tracking and the placement of images on each device.
